During the last decade, platform businesses such as Uber, Airbnb, Amazon and eBay have been taking over the world. In almost every sector, traditional businesses are under attack from digital disrupters that are effectively harnessing the power of communities. But what exactly is a platform business and why is it different? In Platform Strategy, Laure Claire Reillier and Benoit Reillier provide a practical guide for students, digital entrepreneurs and executives to understand what platforms are, how they work and how you can build one successfully.
Excerpted from UNDER NEW MANAGEMENT: How Leading Organizations Are Upending Business as Usual by David Burkus. Copyright © 2016 by David Burkus. Reprinted by permission of Houghton Mifflin Harcourt Publishing Company. All rights reserved.
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